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Google Accounts For 57.5 Percent Of All Reviews Around The Globe
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review stats clarify that 63% of client reviews remain without a response. That's regrettable, since those businesses are losing customers that way.
Source: Review Trackers
63.6 Percent Of Customers Visit Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics show the basic popularity of a site can just go so far.
Source: Review Trackers
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Staying connected with your consumers builds their trust. Even something like reacting to their remarks and reviews can make them feel appreciated.
As you may expect, customers who feel this way are ready to invest more cash with a company.
Source: Statuslabs
Most Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of clients, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
83% Of Clients Do Not Rely On Advertising
The traditional channels to reach consumers aren't as prominent as they utilized to be. Many users who no longer trust advertisements choose to take note of customers' recommendations online.
Source: Statuslabs
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Stats reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
90% Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business
You know what people say about first impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your site, consider asking your visitors to write one.
Source: Martech Zone
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Typically two thirds of businesses have excellent and great ratings. Only 5% of businesses have a ranking below 3 stars.
Source: Brightlocal