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83% Of All Young Buyers Were Asked To Post A Review Recently
Of those asked, 80% of customers did leave a review. In general, businesses have asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software application buyers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Online Product Reviews About An Item Can Improve Its Conversion Rate By An Incredible 270 Percent
User review stats show the purchase possibility for a product with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
Clients Reading Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. For that reason, buying choices are made quickly.
Online reviews are certainly persuasive, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews
Staying connected with your clients develops trust. Even something like reacting to their reviews and comments can make them feel valued.
As you may expect, clients who feel this way are ready to spend more cash with a business.
Source: Statuslabs
More Than Half Of People Aged 25-34 Published Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses
Given that the vast majority of consumers check out reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Consumers Choose To Find Out About A Business Via Articles And Reviews, Instead Of Advertisements
Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the very best method to find the truth about a product or service.
Source: Statuslabs
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats reveal the basic popularity of a website can only go so far.
Source: Review Trackers
67% Of Customers Claim Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
Reviews have a massive effect on their decision when customers have to pick a service provider.
Source: DemandGenReport
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra