95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

The Majority Of Customers Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are surprisingly the more opinionated ones.

Source: Statista

83% Of All Younger People Were Invited To Post A Review Recently

Of those asked, 80% of customers did post a review. In general, businesses have asked 66% of all customers to submit a review on their business.

Source: Brightlocal

67% Of Consumers Say Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When customers need to pick a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more authentic which is what the potential clients are searching for. Almost a third of customers say written reviews are the only function that makes them believe the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, agree that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

15% Of Users Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of possible customers will not even think about doing business with a business they can't find viewpoints about.

Source: Statuslabs

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat clients fairly generally flourish, review websites help make certain of that.

Source: Statuslabs

Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can also affect our buying preferences.

According to social media reviews stats, Facebook affects more than half of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that four out of 5 users are likely to rely on a local business.

Source: RevLocal

98% Of Yelp's Site Visitors Bought From A Business They Found On The Site

Normally, 142 million consumers go to Yelp monthly. This is as great a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

89% Of Buyers Choose To Read Reviews On Their Cell Phones

Be it through an app or a mobile browser, everyday people choose to read reviews on their phones.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. However, they understand the enormous impact user rankings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Most Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, rather than a average or negative one.

Source: Brightlocal

30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews

Staying connected with your clients establishes trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are happy to invest more cash with a company.

Source: Statuslabs