83 Percent Of Customers Don't Trust Advertising

The standard channels to reach consumers aren't as prominent as they utilized to be. Many users who no longer trust advertisements choose to take notice of consumers' suggestions online.

Source: Statuslabs

95% Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'very often'.

Source: Trust You

US Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on various aspects of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US clients.

Source: Statista

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Too

We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a new automobile and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.

With the help of other people, you manage to choose one that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

A One Star Boost In Score Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat clients fairly normally succeed, review websites help make sure of that.

Source: Statuslabs

77% Of Users Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. However, they realize the enormous effect user scores have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger people know the worth of being informed. User-generated content has an unassailable influence on consumers.

They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Many Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a mediocre or negative one.

Source: Brightlocal

90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about first impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

When Purchasing Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor

Statistics reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Use A Company

This stat is one of lots of that highlight the significance of online ratings. Now that news of client satisfaction travels this fast, keeping your consumers happy is more important than ever.

57 percent of customers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked only for organizations with a best five star ranking.

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management statistics show a company's reputation doesn't impact simply the clients. Prospective employees also look at ratings and take a look at reviews.

Source: Deloitte