70 Percent Of Consumers Prefer To Find Out About A Business Via Reviews And Short Articles, Rather Than Advertisements

Ads are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the very best way to find the truth about a product or service.

Source: Statuslabs

Clients Could Spend 31 Percent More With A Business That Has Terrific Reviews

Take notice of this fact. The better other users explain your product and services, the more cash you can charge and consumer review stats show us precisely how much more.

Source: Martech Zone

86% Of Customers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the money they spend at your business. They will be willing to share it if you provide them a great experience.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To show the value of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those exact same clients are also happy to accept slower shipping times for such items.

Source: Turntonetworks

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

People Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet marketers have not always come to value the power of them.

Source: Martech Zone

The Typical Review Length Has Become 65% Shorter Since 2010

These days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

Online Product Reviews About An Item Can Increase Its Conversion Rate By A Whopping 270%

User review stats show the purchase likelihood for an item with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on one that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

67% Of Customers Suggest Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

When consumers have to pick a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor

Statistics reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

30% Of Customers Feel Positive About A Business Which Answers Online Reviews

Keeping in touch with your clients develops trust. Even something as simple as reacting to their reviews and comments can make them feel appreciated.

As you may anticipate, customers who feel this way are going to invest more cash with a company.

Source: Statuslabs

60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and ranking statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias