Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

Many Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a mediocre or unfavorable one.

Source: Brightlocal

Favorable Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Considering that the large majority of consumers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

USA Buyers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews

When individuals read reviews, they focus on different elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US clients.

Source: Statista

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out client reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Consumers Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. Buying decisions are made quickly.

Online reviews are undoubtedly persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews

Communicating with your clients builds their trust. Even something easy like reacting to their remarks and reviews can make them feel appreciated.

As you may expect, customers who feel this way are going to spend more money with a business.

Source: Statuslabs

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of customers, who pay attention to the variety of reviews is presently at 46 percent.

Source: Brightlocal

89% Of Consumers Choose To Read Reviews Using Their Smartphones

Be it through an app or a mobile web browser, clients prefer to read reviews on their smart phones.

Source: Statista

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's consumers are wary and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

A Lot Of Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower rating actually helps your overall rating.

According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out much more reviews to get an idea of how the business is actually doing. Don't depend upon that fact alone.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our buying preferences.

According to social reviews stats, Facebook impacts over half of users' purchase choices.

If it has favorable reviews, Facebook reviews stats reveal that four out of 5 users are likely to rely on a local business.

Source: RevLocal

Consumers Could Invest 31% More With A Business That Has Great Reviews

Take note of this statistic. The better other users explain your product and services, the more money you can charge and customer review statistics reveal to us exactly how much more.

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a new automobile and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other consumers, you quickly pick a model that works for you. That's how favorable reviews transform customers into consumers.

Source: Consumer Affairs

82% Of Consumers Visit Review Sites Due To The Fact That They Wish To Purchase A Service Or An Item And Want To Get The Truth About Business Products And Services.

Review websites are locations that people go to get the facts about a product, service or business . Users come since they have already formed a buying decision. The majority of them (89 percent) buy within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal