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67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider
Reviews have an enormous effect on their decision when clients have to choose a solution provider.
Source: DemandGenReport
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star rating is the first thing customers see. Still, users focus on other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US customers.
Source: Statista
49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of customers, who take note of the variety of reviews is currently at 46 percent.
Source: Brightlocal
US Buyers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on different elements of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA clients.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Around The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Reviews Published On Twitter Can Improve Online Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
30% Of Consumers Feel Positive About A Business Which Answers Online Reviews
Communicating with your clients builds their trust. Even something as simple as reacting to their reviews and comments can make them feel valued.
As you may expect, clients who feel this way are going to spend more money with a company.
Source: Statuslabs
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
95% Of Unsatisfied Customers Will Return To A Company If A Business Takes Care Of Issues Quickly And Effectively
Consumers do not anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there is nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
70% Of Consumers Prefer To Discover A Business Via Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, but it's worth attempting a different approach as well. Reviews are by far the very best method to discover the truth about a service or product.
Source: Statuslabs
More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
77% Of Users Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that businesses should to be constantly requesting reviews.
Source: Statuslabs
73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Ratings
Online review data make it clear people aren't pleased with ratings alone.
Consumer reviews make the statistics appear more genuine which is what the would-be customers are trying to find. Practically a third of consumers state written reviews are the only function that makes them believe the websites' reviews are beneficial and appropriate.
Source: Fan and Fuel
A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Earnings
Businesses that treat consumers fairly normally prosper, review sites help make certain of that.
Source: Statuslabs