89% Of Customers Browse A Companies Feedback To Reviews

Not only do a lot of customers check out the review replies, 30% of them highly value them. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Too

We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. People anticipate to see some unfavorable reviews.

Source: Capterra

30% Of Customers Feel Favorable To A Business Which Reacts To Online Reviews

Communicating with your clients establishes trust. Even something as simple as reacting to their reviews and comments can make them feel appreciated.

As you might expect, clients who feel this way are ready to invest more cash with a company.

Source: Statuslabs

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

The Majority Of Best-selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to consumer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

82 Percent Of Consumers Visit Review Sites Due To The Fact That They Wish To Acquire A Service Or A Product And Wish To Get The Facts About The Businesses Products And Services.

Review websites are locations that customers go to get the facts about a item, business or service . Due to the fact that they have actually already formed a purchase decision, users come. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

If They Were Asked, 77% Of Clients Would Likely Submit A Review

More than a 35% would post a review to inform others about their customer encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to post a review to help other individuals with their decision making process.

Source: Podium

The Typical Review Length Has Gotten 65% Shorter Since 2010

In recent years reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'always' or 'really often'.

Source: Trust You

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read client reviews, concur that it increases their purchasing confidence.

Organizations utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

77% Of Users Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

Just 6% Of Consumers Do Not Trust Customer Reviews At All

According to customer review data, a massive 19% of consumers constantly trust online reviews and never a make a purchase without reading reviews.

Source: Statista