30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews

Keeping in touch with your consumers establishes trust. Even something as basic as responding to their comments and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are happy to spend more cash with a company.

Source: Statuslabs

53% Of Americans Consider Product Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

More Than Half Of People Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are unsurprisingly the more opinionated ones.

Source: Statista

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

83% Of All Young People Were Invited To Leave A Review Recently

Of those invited, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all customers to submit a review on their company.

Source: Brightlocal

74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online rankings statistics, we learnt that a company requires to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our buying decisions.

According to social media reviews data, Facebook impacts the majority of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of five users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal

89% Of Customers Read A Businesses Replies To Reviews

Not only do most customers check out the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat consumers fairly usually succeed, review sites help make sure of that.

Source: Statuslabs

70 Percent Of Customers Choose To Discover A Business By Means Of Articles And Reviews, Instead Of Ads

Advertisements are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the best method to find the truth about a service or product.

Source: Statuslabs

American Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on different aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA clients.

Source: Statista

72% Of Consumers Won't Take Action Before They Read Some Reviews

No matter how appealing your marketing is, you still require customer reviews. There is no other way around it. Customers are still happy to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Visitors Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Buying choices are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Favorable Reviews Encourage 68% Of Consumers To Choose A Local Business

Considering that the huge bulk of consumers read reviews, you'd want yours to be appealing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

15% Of Buyers Don't Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of potential customers will not even consider working with a company they can't find opinions about.

Source: Statuslabs