Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

98 Percent Of Yelp's Visitors Bought From A Business They Found On The Site

Normally, 142 million consumers check out Yelp each month. If you haven't declared your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

88% Of Executives View Reputation Risk As A Leading Business Problem

Reputation management stats suggest a company's reputation doesn't impact just the clients. Potential employees likewise take a look at scores and read reviews.

Source: Deloitte

90 Percent Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all people in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a physician or a legal representative.

Young people (age 18-35) are even more likely to work with a professional based upon online reviews. Only 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

77% Of Consumers Would Undoubtedly Give A Review If They Were Asked

More than a 35% would post a review to notify others about their consumer experience and 24% would probably direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other people with their choice making process.

Source: Podium

83% Of All Young Consumers Were Asked To Leave A Review Recently

Of those invited, 80% of customers did submit a review. In general, businesses have actually asked 66% of all customers to give a review on their business.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Picking A Service Provider

When clients need to pick a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

77% Of Consumers Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

60% Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With males being twice as likely to be affected than women.

Reviews and rating stats show people value the opinion of peers more than any other material.

Source: Collective Bias

Most Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

Positive Reviews Encourage 68 Percent Of Customers To Choose Local Businesses

Because the large bulk of customers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than Half Of People Aged 25 To 34 Gave Reviews

According to Statista, the more youthful generations are obviously the more opinionated ones.

Source: Statista

Software Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Many Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower ranking really helps your overall score.

According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of consumers, who take note of the number of reviews is presently at 46 percent.

Source: Brightlocal