Only 6 Percent Of Customers Don't Trust Consumer Reviews At All

According to customer review statistics, a whopping 19% of customers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

63.6% Of Customers Go To Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the general appeal of a site can just go so far.

Source: Review Trackers

60% Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and score data reveal people value the opinion of peers more than any other material.

Source: Collective Bias

83% Of All Young Buyers Were Asked To Submit A Review Recently

Of those asked, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all customers to leave a review on their business.

Source: Brightlocal

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people check out much more reviews to get an idea of how business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Top Business Concern

Reputation management stats indicate a business's reputation does not impact simply the clients. Potential employees also look at ratings and read reviews.

Source: Deloitte

86% Of Consumers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you offer them a great experience.

Source: Brightlocal

73% Of Customers Think Written Reviews Are More Vital Than Star And Number Ratings

Online review data make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the statistics appear more authentic which is what the potential consumers are trying to find. Practically a 3rd of customers state written reviews are the only feature that makes them believe the sites' reviews are beneficial and appropriate.

Source: Fan and Fuel

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star rating is the first thing consumers see. Still, users focus on other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.

Source: Statista

Buyers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Buying decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase probability for a product with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

Customers Might Spend 31 Percent More With A Business That Has Fantastic Reviews

Pay attention to this fact. The better other users describe your product and services, the more cash you can charge and customer review stats reveal to us exactly just how much more.

Source: Martech Zone

90 Percent Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

Over Half Of Consumers Aged 25-34 Wrote Reviews

According to Statista, the younger generations are reportedly the more vocal ones.

Source: Statista

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a brand-new car and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read the reviews.

With the help of other people, you quickly select one that works for you. That's how positive reviews convert consumers into clients.

Source: Consumer Affairs

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online rankings stats, we learnt that a company requires to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal