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72% Of Clients Will Not Take Action Before They Check Out Some Reviews
No matter how appealing your marketing is, you still need customer reviews. There is no other way around it. Customers are still going to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
77% Of Customers Would Certainly Give A Review If They Were Asked
More than a 35% would submit a review to educate others about their client experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to give a review to help other individuals with their choice making process.
Source: Podium
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, makers' descriptions are generally ads.
Source: Martech Zone
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out customer reviews, agree that it increases their purchasing confidence.
Businesses use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Use An Organisation
This stat is one of lots of that show the value of online scores. Now that news of customer fulfillment travels this fast, keeping your clients happy is more crucial than ever.
57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Additionally, 11 percent looked only for services with a best five star ranking.
Source: Brightlocal
70% Of Customers Choose To Discover A Business Via Reviews And Articles, Instead Of Advertisements
Ads are all well and good, but it deserves attempting a different approach too. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
49% Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of clients, who pay attention to the variety of reviews is presently at 46%.
Source: Brightlocal
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually utilize them.
Although we now know why customer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
Unfavorable Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, individuals devote more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
88% Of Executives Regard Reputation Risk As A Top Business Problem
Reputation management stats suggest a company's reputation doesn't affect just the consumers. Prospective team members also take a look at ratings and read reviews.
Source: Deloitte