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95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
One-half Of All Millennial's "Constantly" Read Online Reviews For Companies
More youthful individuals understand the value of being informed. User-generated material has an unassailable effect on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to buy a brand-new automobile and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other customers, you quickly pick a model that works for you. That's how favorable reviews transform consumers into customers.
Source: Consumer Affairs
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Use An Organisation
This stat is one of many that highlight the value of online ratings. Now that news of client fulfillment travels this fast, keeping your clients happy is more crucial than ever.
57 percent of consumers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked just for organizations with a best five star ranking.
Source: Brightlocal
89% Of Buyers Like To Read Reviews Using Their Mobile Phones
Be it by means of an app or a mobile web browser, people choose to read reviews on their smart phones.
Source: Statista
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the massive effect user rankings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have a huge effect on their decision when customers have to pick a solution provider.
Source: DemandGenReport
53% Of Customers Anticipate Companies To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of consumer reviews remain without a reply. That's regrettable, since those companies are losing clients that way.
Source: Review Trackers
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from sufficient to enhance your website's SERP ranking.
Taking a look at online rankings statistics, we discovered that a business needs to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
90 Percent Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about first impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
If you do not have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
83% Of All Young Clients Were Asked To Leave A Review Recently
Of those asked, 80% of customers did submit a review. Overall, businesses have asked 66% of all customers to post a review on their business.
Source: Brightlocal