United States Consumers View "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on different elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of American consumers.

Source: Statista

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new vehicle and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

Consumers Could Spend 31 Percent More With A Business That Has Great Reviews

Focus on this statistic. The more detailed other users describe your product and services, the more money you can charge and consumer review stats show us precisely how much more.

Source: Martech Zone

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

91% Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review statistics place consumers' reviews as the most credible source of suggestions. Online reviews usually carry the same weight as suggestions from family and friends.

Source: Brightlocal

98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site

Usually, 142 million consumers check out Yelp each month. This is as great a time as any if you have not declared your free Yelp business page.

Source: RevLocal

Software Application Reviews Impact Over 98 Percent Of All Purchasers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and score data reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

70% Of Consumers Prefer To Find Out About A Business Via Posts And Reviews, Instead Of Ads

Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs

A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat customers well normally prosper, review sites help ensure of that.

Source: Statuslabs

If A Business Manages To Solve Problems Quickly And Efficiently, 95% Of Disappointed Customers Will Return To A Company

Consumers do not expect you to be perfect. They do expect you to take care of things when they go wrong. If there's nothing else a business can do to deal with an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday