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Google Accounts For 57.5% Of All Reviews Across The World
Google is in the lead here, followed by Facebook as a remote second.
These the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Software Application Reviews Influence Over 98% Of All Purchasers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
30% Of Clients Feel Comfortable With A Company Which Responds To Online Reviews
Corresponding with your clients establishes trust. Even something easy like reacting to their remarks and reviews can make them feel valued.
As you may anticipate, customers who feel this way are happy to spend more money with a company.
Source: Statuslabs
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to buy a brand-new automobile and there are several models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.
With the help of other people, you quickly decide on one that works for you. That's how positive reviews convert consumers into clients.
Source: Consumer Affairs
95% Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'extremely often'.
Source: Trust You
88% Of Executives Consider Reputation Risk As A Top Business Issue
Reputation management stats suggest a company's reputation does not affect simply the customers. Prospective employees also look at rankings and read reviews.
Source: Deloitte
60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and rating statistics reveal people value the opinion of peers more than any other material.
Source: Collective Bias
52% Of Consumers Trust A Product More If It Has Negative Reviews Too
We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
Negative Reviews Can Increase Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review data, individuals devote more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star score is the first thing consumers see. Still, users take note of other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends
Online review stats position consumers' reviews as the most reliable source of suggestions. Online reviews normally carry the very same weight as suggestions from loved ones.
Source: Brightlocal
49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of customers, who take note of the variety of reviews is presently at 46 percent.
Source: Brightlocal
Reviews Published On Twitter Can Help Increase Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
USA Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews
When individuals check out reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US clients.
Source: Statista
89% Of Customers Browse A Companies Replies To Reviews
Not only do many customers check out the review replies, 30% of them highly value them. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
83% Of Clients Do Not Rely On Advertising
The standard channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust advertisements select to pay attention to clients' recommendations online.
Source: Statuslabs