89% Of Customers Browse A Companies Replies To Reviews

Not only do a lot of consumers check out the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

Google Represents 57.5% Of All Reviews Across The World

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US buyers consider reviews as 'very influential'.

To illustrate the value of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same clients are also going to accept slower shipping times for such products.

Source: Turntonetworks

Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

70% Of Customers Choose To Find Out About A Business Through Short Articles And Reviews, Instead Of Advertisements

Ads are all well and good, however it deserves attempting a different approach also. Reviews are without a doubt the very best way to find the truth about a product or service.

Source: Statuslabs

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

53% Of Consumers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review statistics reveal that 63% of customer reviews remain without a response. That's regrettable, since those businesses are losing consumers that way.

Source: Review Trackers

Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses actually utilize them.

Although we now know why client reviews are so powerful, the majority of businesses obviously do not.

Source: LsaInsider

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a brand-new automobile and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

Most Popular Products Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower rating in fact helps your overall rating.

According to consumer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated material can do wonders in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% boost.

Source: RevLocal

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'constantly' or 'extremely frequently'.

Source: Trust You

30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews

Corresponding with your consumers creates trust. Even something like reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, clients who feel this way are more willing to spend more cash with a business.

Source: Statuslabs

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use A Service

This stat is one of lots of that highlight the significance of online ratings. Now that news of customer fulfillment travels this fast, keeping your clients happy is more vital than ever.

57% of customers have looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked just for businesses with a perfect five star score.

Source: Brightlocal