Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can also influence our buying preferences.

According to social media reviews statistics, Facebook impacts more than half of users' purchase decisions.

Facebook reviews stats reveal that four out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

If A Company Manages To Solve Issues Quickly And Efficiently, 95% Of Unsatisfied Clients Will Go Back To A Business

Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there is nothing else a company can do to resolve a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be ready to share it if you give them a good experience.

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who pay attention to the variety of reviews is presently at 46%.

Source: Brightlocal

Most Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read much more reviews to get an idea of how the business is actually doing. Don't depend upon that fact alone.

Source: Brightlocal

Only 6% Of Customers Don't Trust Client Reviews At All

According to consumer review stats, a whopping 19% of consumers constantly trust online reviews and never ever a purchase without checking out reviews initially.

Source: Statista

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

60% Of Customers Refer To Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.

Reviews and ranking stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics put customers' reviews as the most credible source of recommendations. Online reviews generally carry the very same weight as recommendations from family and friends.

Source: Brightlocal

77% Of Clients Would Certainly Submit A Review If They Were Asked

More than a 35% would submit a review to inform others about their customer encounter and 24% would rather direct their review to the business itself.

Over a 26% would want to post a review to help other people with their choice making process.

Source: Podium

A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Earnings

Businesses that treat customers fairly generally flourish, review websites help ensure of that.

Source: Statuslabs

The Majority Of Consumers Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are surprisingly the more opinionated ones.

Source: Statista

Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses in fact make use of them.

Although we now know why client reviews are so effective, most businesses obviously do not.

Source: LsaInsider

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, individuals devote more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo