91% Of Millennials Trust Online Reviews As Much As Loved Ones

Online review stats put clients' reviews as the most credible source of suggestions. Online reviews typically bring the same weight as recommendations from loved ones.

Source: Brightlocal

72 Percent Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how attractive your marketing is, you still need consumer reviews. There's no way around it. Customers are still happy to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Also

We already discussed the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers expect to see some unfavorable reviews.

Source: Capterra

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'extremely often'.

Source: Trust You

74% Of Local Companies Have At Least 1 Google Review

One review is far from adequate to enhance your website's SERP ranking.

Looking at online rankings data, we discovered that a company requires to have a minimum of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Just 6 Percent Of Consumers Do Not Trust Consumer Reviews At All

According to consumer review statistics, a massive 19 percent of consumers always rely on online reviews and never ever a purchase without reading reviews initially.

Source: Statista

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

70 Percent Of Customers Choose To Find Out About A Business Via Reviews And Posts, Rather Than Advertisements

Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the very best way to find the truth about a service or product.

Source: Statuslabs

77% Of Consumers Would Leave A Review If They Were Asked

More than a 35% would submit a review to advise others about their consumer experience and 24% would definitely direct their review to the company itself.

Over a 26% would be willing to give a review to help other people with their decision making process.

Source: Podium

90 Percent Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

Google Accounts For 57.5% Of All Reviews Across The Globe

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star ranking is the first thing consumers see. Still, users take note of other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

83% Of All Younger Clients Were Invited To Leave A Review Recently

Of those invited, 80% of consumers did submit a review. In general, companies have asked 66% of all consumers to post a review on their business.

Source: Brightlocal

82% Of Consumers Check Out Review Websites Since They Want To Purchase A Product Or A Service And Wish To Get The Facts About The Businesses Product Or Services.

Review websites are places that people go to get the truth about a business, product and services . Users come since they have currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

77% Of Buyers Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our buying preferences.

According to social reviews statistics, Facebook impacts the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics expose that 4 out of 5 users are more likely to rely on a local business.

Source: RevLocal