70% Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people check out much more reviews to get a clear view of how the business is actually doing. Don't depend upon that statistic alone.

Source: Brightlocal

A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Income

Businesses that treat customers well normally prosper, review sites help make sure of that.

Source: Statuslabs

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

91% Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review stats position consumers' reviews as the most reliable source of recommendations. Online reviews generally bring the same weight as advice from family and friends.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of Online Shopping.

Today's consumers are wary and want the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read client reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Online Item Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270 Percent

User review statistics show the purchase possibility for a product with five reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

Reviews Posted On Twitter Can Help Improve Revenues By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

Many Popular Items Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Sometimes a lower rating really helps your overall score.

According to consumer rating statistics, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

72% Of Customers Won't Take Action Unless They Read Some Reviews

Regardless of how captivating your marketing is, you still need consumer reviews. There's no other way around it. Clients are still happy to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine