70% Of Customers Prefer To Learn About A Business Via Posts And Reviews, Instead Of Advertisements

Ads are all well and good, but it's worth trying a different approach too. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs

89% Of Clients Want To Read Reviews Using Their Smartphones

Be it through an app or a mobile web browser, people young and old choose to read reviews on their cell phones.

Source: Statista

Software Application Reviews Impact Over 98 Percent Of All Buyers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%

User review stats show the purchase probability for an item with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger people know the worth of being informed. User-generated content has an indisputable effect on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also affect our purchasing decisions.

According to social reviews stats, Facebook impacts over half of users' purchase choices.

If it has favorable reviews, Facebook reviews stats expose that four out of 5 users are likely to rely on a local business.

Source: RevLocal

Most Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends reveal people choose to comment if they had a favorable experience, instead of a average or unfavorable one.

Source: Brightlocal

52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. People anticipate to see some negative reviews.

Source: Capterra

United States Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various elements of the shopping experience when individuals check out reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of American clients.

Source: Statista

89% Of Clients Read A Businesses Reactions To Reviews

Not only do the majority of individuals check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

72% Of Customers Will Not Take Action Unless They Read Some Reviews

No matter how tempting your marketing is, you still require consumer reviews. There is no other way around it. Consumers are still going to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

67% Of Customers Claim Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When consumers need to choose a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from enough to enhance your site's SERP ranking.

Taking a look at online rankings data, we discovered that a business needs to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a brand-new car and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read online reviews.

With the help of other customers, you quickly select a model that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Typically 2 out of 3 companies have great and awesome ratings. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All

According to consumer review stats, a massive 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

A Lot Of Best-selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star ranking is the first thing consumers see. Still, users focus on other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista