67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider

Reviews have a huge effect on their decision when consumers have to choose a solution provider.

Source: DemandGenReport

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Reviews Influence Over 98% Of All Purchasers

18% of software application purchasers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

83% Of All Younger Shoppers Were Invited To Post A Review Recently

Of those asked, 80% of consumers did leave a review. In general, companies have actually asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

Over Half Of Customers Will Not Use A Business If It Has Less Than A 4 Star Ranking

This stat is one of many that illustrate the importance of online rankings. Now that news of consumer fulfillment travels this quick, keeping your customers pleased is more vital than ever.

57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked only for companies with an ideal five star ranking.

Source: Brightlocal

Only 6% Of Customers Don't Rely On Consumer Reviews At All

According to consumer review stats, a massive 19% of customers always trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to buy a new vehicle and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you quickly choose a model that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, individuals devote more than five times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to pick a physician or an attorney.

Young people (age 18-35) are a lot more likely to hire a professional based on online reviews. Only 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

70 Percent Of Consumers Prefer To Learn About A Business Via Reviews And Posts, Instead Of Advertisements

Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are by far the best way to find the truth about a product or service.

Source: Statuslabs

98 Percent Of Yelp's Visitors Bought From A Business They Found On The Site

Normally, 142 million consumers check out Yelp on a monthly basis. If you have not declared your free Yelp business page, this is as excellent a time as any.

Source: RevLocal

Reviews Published On Twitter Can Help Improve Online Sales By 6.46%

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

United States Consumers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

When people check out reviews, they focus on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US consumers.

Source: Statista

53% Of Customers Anticipate Businesses To Respond Within A Week To Negative Reviews

Online review statistics clarify that 63% of customer reviews stay without a reaction. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

30% Of Consumers Feel Comfortable With A Company Which Responds To Online Reviews

Keeping in touch with your customers establishes trust. Even something easy like reacting to their remarks and reviews can make them feel valued.

As you might anticipate, clients who feel this way are going to spend more money with a business.

Source: Statuslabs

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You