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15 Percent Of People Do Not Trust Businesses With No Online Reviews
No trust indicates no interactions. 15% of potential customers won't even think about working with a company they can't discover opinions about.
Source: Statuslabs
49% Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
72% Of Clients Will Not Take Action Before They Check Out Some Reviews
Irrespective of how tempting your marketing is, you still need consumer reviews. There's no other way around it. Customers are still going to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
Reviews have a huge impact on their decision when clients have to pick a solution provider.
Source: DemandGenReport
Software Reviews Influence Over 98% Of All Purchasers
18 percent of software buyers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews
Staying connected with your consumers builds their trust. Even something as basic as responding to their reviews and remarks can make them feel appreciated.
As you may anticipate, clients who feel this way are going to invest more money with a company.
Source: Statuslabs
89% Of Customers Read A Companies Replies To Reviews
Not only do many individuals check out the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.
Source: Brightlocal
More Than Half Of People Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista
90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You know what people say about very first impressions?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review data, people spend more than 5 times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
77% Of Users Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses need to be continuously asking for reviews.
Source: Statuslabs
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a brand-new car and there are several models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.
With the help of other people, you manage to choose one that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
89% Of Customers Prefer To Read Reviews On Their Cell Phones
Be it by means of an app or a mobile browser, people prefer to read reviews on their smart phones.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star ranking is the first thing consumers see. Still, users take note of other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.
Source: Statista