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Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to purchase a brand-new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.
With the help of other people, you manage to decide on a model that works for you. That's how favorable reviews transform consumers into customers.
Source: Consumer Affairs
77% Of Customers Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
Favorable Reviews Encourage 68% Of Consumers To Use A Local Business
Because the large bulk of customers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review stats reveal that 63% of customer reviews go on without a reply. That's regrettable, because those businesses are losing customers that way.
Source: Review Trackers
49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of consumers, who take note of the number of reviews is currently at 46%.
Source: Brightlocal
A Lot Of Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a unfavorable or average one.
Source: Brightlocal
67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
Reviews have an enormous effect on their decision when clients have to choose a service provider.
Source: DemandGenReport
53% Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of Online Shopping.
Today's consumers are smart and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat customers honorably generally flourish, review sites help make certain of that.
Source: Statuslabs
88% Of Executives Consider Reputation Risk As A Leading Business Problem
Reputation management statistics indicate a company's reputation doesn't affect simply the clients. Potential employees likewise take a look at rankings and take a look at reviews.
Source: Deloitte
83% Of All Younger Buyers Were Invited To Leave A Review Recently
Of those asked, 80% of clients did post a review. Overall, businesses have actually asked 66% of all clients to submit a review on their business.
Source: Brightlocal
98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Website
Normally, 142 million customers go to Yelp on a monthly basis. If you haven't claimed your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews
No matter how tempting your marketing is, you still need customer reviews. There's no other way around it. Customers are still ready to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
89% Of Clients Like To Read Reviews Using Their Mobile Devices
Be it through an app or a mobile internet browser, folks choose to read reviews on their phones.
Source: Statista
74% Of Local Businesses Have At A Minimum, 1 Google Review
A single review is far from enough to improve your site's SERP ranking.
Looking at online ratings data, we learnt that a company requires to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal