If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers expect to see some unfavorable reviews.

Source: Capterra

If A Company Deals With Issues Quickly And Efficiently, 95% Of Disappointed Consumers Will Return To A Business

Customers don't expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's absolutely nothing else a company can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

83% Of Clients Don't Rely On Advertising

The standard channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust advertisements select to focus on clients' suggestions online.

Source: Statuslabs

73% Of Customers Believe Written Reviews Are More Important Than Star And Number Rankings

Online review data make it clear individuals aren't satisfied with scores alone.

Client reviews make the stats appear more genuine which is what the potential customers are searching for. Nearly a 3rd of consumers state written reviews are the only function that makes them believe the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses in fact utilize them.

Although we now understand why client reviews are so effective, many businesses obviously do not.

Source: LsaInsider

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals understand the value of being informed. User-generated content has an unassailable influence on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

82% Of Customers Check Out Review Websites Due To The Fact That They Want To Purchase A Service Or An Item And Want To Get The Facts About The Businesses Services And Products.

Review websites are places that people go to get the truth about a business, service or product . Due to the fact that they have already formed a buying decision, users come. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

Most Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

The Majority Of Customers Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are obviously the more vocal ones.

Source: Statista

90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz