Favorable Reviews Motivate 68% Of Consumers To Choose A Local Business

Given that the large bulk of consumers read reviews, you would want yours to be inviting to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a new automobile and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals understand the value of being informed. User-generated material has an indisputable influence on customers.

They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

Software Reviews Influence Over 98% Of All Buyers

18% of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Only 6% Of Customers Don't Rely On Client Reviews At All

According to consumer review stats, a tremendous 19% of customers constantly trust online reviews and never ever a buy without reading reviews initially.

Source: Statista

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

If They Were Asked, 77% Of Clients Would Post A Review

More than a 35% would submit a review to advise others about their consumer encounter and 24% would definitely direct their review to the company itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

83% Of Consumers Don't Rely On Advertising

The conventional channels to reach customers aren't as prominent as they utilized to be. Many users who no longer trust ads pick to pay attention to clients' suggestions online.

Source: Statuslabs

60 Percent Of Customers Refer To Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With men being twice as likely to be influenced than women.

Reviews and rating statistics show individuals value the opinion of peers more than any other material.

Source: Collective Bias

If A Company Deals With Problems Quickly And Effectively, 95% Of Disappointed Customers Will Return To A Company

Clients don't expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there is nothing else a business can do to fix a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all people in need of a professional service rely on online reviews.

According to online reviews data, 59% utilized online reviews to pick a physician or a lawyer.

Young people (age 18-35) are a lot more likely to hire an expert based on online reviews. Just 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

89% Of Consumers Read A Businesses Responses To Reviews

Not only do most shoppers read the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, individuals spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010

In the present day reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

53% Of Consumers Expect Businesses To Reply Within A Week To Negative Reviews

Online review statistics reveal that 63% of customer reviews stay without a reply. That's too bad, because those companies are losing consumers that way.

Source: Review Trackers

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out customer reviews, concur that it increases their buying confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista