98% Of Yelp's Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million customers go to Yelp each month. If you have not declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

The Majority Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a supplier. Online review trends show individuals choose to comment if they had a favorable experience, instead of a average or unfavorable one.

Source: Brightlocal

83% Of All Younger Shoppers Were Invited To Submit A Review Recently

Of those asked, 80% of customers did post a review. In general, companies have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

89% Of Consumers Like To Read Reviews Using Their Cell Phones

Be it via an app or a mobile browser, clients choose to read reviews on their cell phones.

Source: Statista

15 Percent Of Clients Don't Trust Businesses Without Online Reviews

No trust means no interactions. 15% of prospective customers will not even think about doing business with a business they can't discover opinions about.

Source: Statuslabs

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read many more reviews to get a clear view of how the business is really doing. Don't depend on that figure alone.

Source: Brightlocal

A Lot Of Best Selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower score in fact helps your overall rating.

According to client rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

72% Of Consumers Won't Take Action Before They Read Some Reviews

Regardless of how appealing your marketing is, you still need client reviews. There is no other way around it. Clients are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. People expect to see some negative reviews.

Source: Capterra

60 Percent Of Customers Refer To Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store shopping is affected considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and rating stats show people value the viewpoint of peers more than any other content.

Source: Collective Bias

63.6% Of Consumers Visit Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the basic appeal of a website can just presume when it concerns trust.

Source: Review Trackers

64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out client reviews, concur that it increases their buying confidence.

Companies utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

71% Of Millennials Search Customer Reviews Of Expert Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% utilized online reviews to choose a legal representative or a physician.

Young people (age 18-35) are even more inclined to employ a professional based upon online reviews. Only 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters