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89% Of Consumers Review A Businesses Feedback To Reviews
Not only do the majority of consumers check out the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the massive effect user rankings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the producer says. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
83% Of All Young Consumers Were Asked To Give A Review Recently
Of those invited, 80% of consumers did post a review. Overall, businesses have asked 66% of all customers to post a review on their business.
Source: Brightlocal
Majority Of Customers Won't Utilize A Company If It Has Less Than A 4 Star Rating
This stat is one of numerous that highlight the significance of online ratings. Now that news of client complete satisfaction travels this quick, keeping your consumers pleased is more important than ever.
57 percent of consumers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11 percent looked just for companies with a perfect five star score.
Source: Brightlocal
72% Of Customers Won't Take Action Before They Check Out Some Reviews
Irrespective of how appealing your marketing is, you still need client reviews. There's no other way around it. Clients are still happy to hear you out, but they rely on other people more.
Source: My Testimonial Engine
74% Of Regional Companies Have At Least One Google Review
One review is far from enough to improve your site's SERP ranking.
Looking at online scores data, we learnt that a business requires to have approximately 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Worldwide
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful individuals know the value of being informed. User-generated content has an unassailable impact on consumers.
They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Selecting A Service Provider
When consumers have to select a service provider, reviews have a massive effect on their decision.
Source: DemandGenReport
49% Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of consumers, who focus on the number of reviews is currently at 46%.
Source: Brightlocal
Software Application Reviews Impact Over 98% Of All Purchasers
18 percent of software buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Reviews Posted On Twitter Can Boost Revenues By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also
We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Customers expect to see some negative reviews.
Source: Capterra
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars
Overall two thirds of companies have outstanding and good scores. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal