Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business

Because the large bulk of consumers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.

The share of consumers, who take note of the number of reviews is currently at 46%.

Source: Brightlocal

91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review statistics position consumers' reviews as the most trustworthy source of suggestions. Online reviews typically bring the very same weight as guidance from friends and family.

Source: Brightlocal

United States Consumers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews

When individuals check out reviews, they focus on different aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA customers.

Source: Statista

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Usually, 142 million consumers go to Yelp on a monthly basis. If you have not claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

74 Percent Of Local Businesses Have At Least 1 Google Review

A single review is far from adequate to improve your website's SERP ranking.

Looking at online rankings data, we found out that a company needs to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can also affect our purchasing decisions.

According to social reviews data, Facebook affects the majority of users' purchase choices.

Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a brand-new car and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly select a model that works for you. That's how positive reviews convert customers into customers.

Source: Consumer Affairs

Because They Want To Buy An Item Or A Service And Desire To Get The Facts About The Businesses Products And Services, 82 Percent Of Consumers Check Out Review Websites.

Review websites are locations that people go to get the facts about a service, product or business. Because they have actually currently formed a buying decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'really frequently'.

Source: Trust You

If They Were Asked, 77% Of Clients Would Definitely Give A Review

More than a 35% would post a review to educate others about their client experience and 24% would most likely direct their review to the business itself.

Over a 26% would want to leave a review to help other individuals with their decision making process.

Source: Podium

Many Popular Products Have An Average Score Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower score actually helps your overall rating.

According to customer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Customers Choose To Read Reviews Using Their Mobile Devices

Be it by means of an app or a mobile browser, individuals prefer to read reviews on their mobile phones.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista