70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people check out many more reviews to get a clear view of how the business is really doing. Don't depend on that fact alone.

Source: Brightlocal

72 Percent Of Clients Won't Take Action Unless They Read Some Reviews

Irrespective of how enticing your marketing is, you still need consumer reviews. There's no skirting around it. Consumers are still willing to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

73% Of Customers Think Client Reviews Are More Crucial Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Written reviews make the statistics appear more authentic which is what the would-be customers are looking for. Almost a third of consumers say composed reviews are the only function that makes them think the sites' reviews are beneficial and pertinent.

Source: Fan and Fuel

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Data reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Buyers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, purchasing decisions are made quickly.

Online reviews are clearly persuasive, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the enormous effect user ratings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

95% Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'really often'.

Source: Trust You

If They Were Asked, 77% Of Consumers Would Definitely Leave A Review

More than a 35% would leave a review to inform others about their customer encounter and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to give a review to help other people with their choice making process.

Source: Podium

71% Of Millennials Browse Consumer Reviews Of Expert Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to pick a legal representative or a medical professional.

Young people (age 18-35) are a lot more likely to employ a professional based upon online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

The Majority Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, rather than a negative or mediocre one.

Source: Brightlocal

Software Reviews Impact Over 98 Percent Of All Buyers

18 percent of software application purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

The Typical Review Word Count Has Actually Become 65% Shorter Since 2010

Nowadays reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

Google Represents 57.5% Of All Reviews Around The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

70% Of Consumers Choose To Discover A Business Through Reviews And Articles, Rather Than Ads

Ads are all well and good, but it's worth trying a different approach too. Reviews are without a doubt the very best method to discover the truth about a service or product.

Source: Statuslabs

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated content can do wonders in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44% increase.

Source: RevLocal