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Positive Reviews Encourage 68 Percent Of Customers To Use A Local Business
Since the large bulk of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Over Half Of Shoppers Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are basically ads.
Source: Martech Zone
Most Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends reveal people prefer to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'extremely frequently'.
Source: Trust You
67% Of Customers Report Reviews Are A "Very Important" Factor When Picking A Solution Provider
Reviews have a huge effect on their decision when clients have to choose a service provider.
Source: DemandGenReport
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to purchase a brand-new car and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read online reviews.
With the help of other people, you quickly pick one that works for you. That's how favorable reviews convert customers into customers.
Source: Consumer Affairs
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management stats indicate a company's reputation doesn't impact just the customers. Prospective team members also take a look at ratings and take a look at reviews.
Source: Deloitte
49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.
The share of clients, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
30% Of Clients Feel Favorable To A Business Which Answers Online Reviews
Communicating with your customers establishes trust. Even something as basic as responding to their reviews and comments can make them feel valued.
As you might anticipate, clients who feel this way are happy to spend more money with a business.
Source: Statuslabs
Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies
More youthful individuals know the worth of being informed. User-generated material has an indisputable influence on customers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are various though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
The Typical Review Length Has Become 65% Much Shorter Since 2010
Presently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.
Source: Review Trackers
53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews
Online review stats show that 63% of consumer reviews go on without a reply. That's regrettable, due to the fact that those businesses are losing clients that way.
Source: Review Trackers