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Positive Reviews Motivate 68 Percent Of Customers To Choose A Local Business
Given that the huge bulk of customers read reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
US Shoppers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews
When people read reviews, they focus on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA clients.
Source: Statista
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat customers honorably normally flourish, review sites help ensure of that.
Source: Statuslabs
91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the huge impact user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
83% Of Customers Don't Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust advertisements pick to pay attention to consumers' suggestions online.
Source: Statuslabs
91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones
Online review statistics put consumers' reviews as the most credible source of recommendations. Online reviews generally carry the very same weight as suggestions from family and friends.
Source: Brightlocal
70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read many more reviews to get a clear view of how business is really doing. Do not depend on that statistic alone.
Source: Brightlocal
Customers Could Invest 31% More With A Business That Has Fantastic Reviews
Pay attention to this fact. The better other users describe your product or service, the more cash you can charge and customer review stats reveal to us precisely just how much more.
Source: Martech Zone
30% Of Customers Feel Favorable To A Company Which Responds To Online Reviews
Keeping in touch with your clients establishes trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.
As you might anticipate, customers who feel this way are more willing to invest more money with a business.
Source: Statuslabs
89% Of Consumers Review A Businesses Replies To Reviews
Not only do most individuals check out the review replies, 30% of them value them highly. Almost 96% read the responses to their own reviews.
Source: Brightlocal
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management stats suggest a business's reputation doesn't affect simply the customers. Prospective team members also look at scores and read reviews.
Source: Deloitte
73% Of Customers Think Client Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear people aren't satisfied with ratings alone.
Customer reviews make the stats appear more authentic which is what the potential consumers are searching for. Nearly a 3rd of customers say composed reviews are the only function that makes them think the sites' reviews are beneficial and relevant.
Source: Fan and Fuel
Over Half Of Clients Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are reportedly the more opinionated ones.
Source: Statista