Google Accounts For 57.5 Percent Of All Reviews Worldwide

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Overall two-thirds of companies have good and outstanding rankings. Just 5% of businesses have a rating below 3 stars.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our purchasing preferences.

According to social reviews stats, Facebook impacts the majority of users' purchase decisions.

Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

30% Of Customers Feel Favorable To A Company Which Answers Online Reviews

Keeping in touch with your consumers builds their trust. Even something as basic as reacting to their comments and reviews can make them feel appreciated.

As you may anticipate, customers who feel this way are going to spend more money with a company.

Source: Statuslabs

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Data reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Only 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies really use them.

Although we now understand why client reviews are so effective, the majority of businesses apparently do not.

Source: LsaInsider

89% Of Buyers Choose To Read Reviews On Their Cell Phones

Be it through an app or a mobile web browser, customers choose to read reviews on their smart phones.

Source: Statista

83% Of All Young Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of customers did give a review. In general, companies have actually asked 66% of all clients to leave a review on their company.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'constantly' or 'very often'.

Source: Trust You

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat customers fairly usually succeed, review sites help ensure of that.

Source: Statuslabs

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do the majority of individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

Customers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made rapidly.

Online reviews are undoubtedly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

Positive Reviews Motivate 68% Of Customers To Choose Local Businesses

Considering that the huge bulk of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

60 Percent Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and rating stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias