More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Search Consumer Reviews Of Expert Services

Majority of all people in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to pick a physician or a legal representative.

Young people (age 18-35) are even more inclined to hire an expert based upon online reviews. Only 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters

30% Of Consumers Feel Positive About A Company Which Answers Online Reviews

Communicating with your customers establishes trust. Even something like responding to their reviews and comments can make them feel valued.

As you might anticipate, clients who feel this way are more willing to spend more money with a business.

Source: Statuslabs

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the massive impact user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Favorable Reviews Motivate 68 Percent Of Customers To Choose A Local Business

Considering that the vast majority of customers check out reviews, you'd want yours to be enticing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Published On Twitter Can Help Improve Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users pay attention to other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

70% Of Customers Prefer To Learn About A Business Through Reviews And Short Articles, Instead Of Advertisements

Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

More Than Half Of Clients Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new automobile and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read reviews.

With the help of other consumers, you quickly decide on a model that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social media which can also affect our purchasing preferences.

According to social reviews statistics, Facebook affects the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics expose that 4 out of 5 users are likely to trust a local business.

Source: RevLocal

86% Of Customers Would Think About Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they invest at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your website. According to online review data, people spend more than five times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

15 Percent Of Buyers Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15% of prospective consumers won't even think about working with a company they can't find opinions about.

Source: Statuslabs

Software Application Reviews Impact Over 98% Of All Buyers

18 percent of software purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra