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54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star score is the first thing customers see. Still, users focus on other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States customers.
Source: Statista
Only 6% Of Customers Do Not Rely On Client Reviews At All
According to client review data, a massive 19 percent of customers always trust online reviews and never ever a make a purchase without reading reviews first.
Source: Statista
74 Percent Of Local Companies Have At Least 1 Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online rankings statistics, we found out that a business requires to have approximately 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
United States Consumers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on different elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
67% Of Consumers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
Reviews have an enormous impact on their decision when clients have to select a service provider.
Source: DemandGenReport
70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how business is in fact doing. Do not depend upon that fact alone.
Source: Brightlocal
73 Percent Of Consumers Believe Consumer Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear people aren't satisfied with ratings alone.
Customer reviews make the statistics appear more genuine which is what the potential consumers are searching for. Nearly a 3rd of customers say composed reviews are the only feature that makes them think the sites' reviews are useful and relevant.
Source: Fan and Fuel
86% Of Customers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they invest at your business. They will be willing to share it if you offer them a great experience.
Source: Brightlocal
If A Company Takes Care Of Issues Quickly And Effectively, 95% Of Disappointed Consumers Will Go Back To A Business
Consumers do not expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there is nothing else a company can do to fix an issue, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
71% Of Millennials Search Consumer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose a physician or an attorney.
Younger people (age 18-35) are even more inclined to employ an expert based on online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.
The share of clients, who focus on the number of reviews is currently at 46 percent.
Source: Brightlocal
The Average Review Word Count Has Actually Become 65% Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually make use of them.
Although we now know why consumer reviews are so effective, many businesses apparently do not.
Source: LsaInsider
72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
Irrespective of how alluring your marketing is, you still require consumer reviews. There is no way around it. Customers are still going to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine