72% Of Clients Will Not Take Action Before They Check Out Some Reviews

Irrespective of how enticing your marketing is, you still require customer reviews. There's no other way around it. Clients are still going to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, producers' descriptions are basically ads.

Source: Martech Zone

83% Of Consumers Do Not Trust Advertising

The standard channels to reach clients aren't as prominent as they used to be. Most users who no longer trust advertisements select to take notice of clients' suggestions online.

Source: Statuslabs

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they realize the huge impact user rankings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'constantly' or 'extremely frequently'.

Source: Trust You

49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who focus on the number of reviews is presently at 46 percent.

Source: Brightlocal

Clients Might Spend 31% More With A Business That Has Fantastic Reviews

Take note of this statistic. The more detailed other users explain your product or service, the more cash you can charge and consumer review stats show us exactly how much more.

Source: Martech Zone

61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Typically two thirds of businesses have excellent and great scores. Only 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

Negative Reviews Can Increase Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals spend more than 5 times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated material can do wonders in regards to conversions.

A single review can have a huge impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44% boost.

Source: RevLocal

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out a lot more reviews to get a better idea of how business is in fact doing. Don't depend on that fact alone.

Source: Brightlocal

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Stats reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

15 Percent Of People Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of prospective consumers won't even consider doing business with a business they can't find opinions about.

Source: Statuslabs

30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews

Keeping in touch with your clients develops trust. Even something as basic as responding to their remarks and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are more willing to invest more money with a business.

Source: Statuslabs

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

86% Of Consumers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they spend at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal