72% Of Consumers Will Not Take Action Before They Read Some Reviews

Regardless of how eye-catching your marketing is, you still require consumer reviews. There's no way around it. Clients are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Online Item Reviews About An Item Can Improve Its Conversion Rate By A Staggering 270%

User review statistics reveal the purchase probability for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

89% Of Consumers Want To Read Reviews On Their Smart Devices

Be it via an app or a mobile internet browser, folks prefer to read reviews on their mobile devices.

Source: Statista

Customers Might Invest 31 Percent More With A Business That Has Great Reviews

Pay attention to this fact. The more detailed other users describe your product and services, the more cash you can charge and customer review stats show us precisely just how much more.

Source: Martech Zone

91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most trustworthy source of suggestions. Online reviews usually carry the same weight as advice from friends and family.

Source: Brightlocal

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, makers' descriptions are basically ads.

Source: Martech Zone

Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact use them.

Although we now understand why client reviews are so powerful, most businesses obviously do not.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star rating is the first thing consumers see. Still, users pay attention to other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider

When consumers need to select a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

83% Of Clients Don't Rely On Advertising

The traditional channels to reach customers aren't as influential as they used to be. Many users who no longer trust advertisements select to take notice of clients' suggestions online.

Source: Statuslabs

Software Reviews Impact Over 98% Of All Buyers

18% of software purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new car and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read online reviews.

With the help of other consumers, you quickly decide on one that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some negative reviews.

Source: Capterra

A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Income

Businesses that treat consumers fairly usually prosper, review websites help make sure of that.

Source: Statuslabs

73% Of Consumers Believe Client Reviews Are More Crucial Than Star And Number Ratings

Online review statistics make it clear people aren't pleased with scores alone.

Customer reviews make the statistics appear more authentic which is what the would-be customers are searching for. Nearly a third of consumers say written reviews are the only function that makes them believe the sites' reviews are beneficial and pertinent.

Source: Fan and Fuel