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Online Product Reviews About An Item Can Increase Its Conversion Rate By An Unprecedented 270 Percent
User review stats show the purchase probability for a product with five reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
70% Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people read many more reviews to get an idea of how the business is actually doing. Do not depend upon that fact alone.
Source: Brightlocal
Software Reviews Influence Over 98% Of All Purchasers
18% of software buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review stats put customers' reviews as the most reliable source of recommendations. Online reviews generally bring the same weight as advice from family and friends.
Source: Brightlocal
60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social media. With males being twice as likely to be influenced than women.
Reviews and score stats show individuals value the opinion of peers more than any other material.
Source: Collective Bias
The Average Review Word Count Has Become 65% Much Shorter Since 2010
Now a days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
Most Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal people choose to comment if they had a positive experience, instead of a average or negative one.
Source: Brightlocal
61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Overall 2 out of 3 businesses have exceptional and awesome ratings. Just 5% of companies have a score below three stars.
Source: Brightlocal
Clients Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, buying choices are made quickly.
Online reviews are undoubtedly persuasive, yet marketers have not always come to value the power of them.
Source: Martech Zone
Since They Desire To Acquire A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Go To Review Sites.
Review websites are locations that people go to get the facts about a service, business or product . Because they have actually currently formed a purchase decision, users come. The bulk of them (89%) buy within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal