95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they read reviews 'always' or 'really often'.

Source: Trust You

Reviews Shared On Twitter Can Boost Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can also affect our buying decisions.

According to social reviews data, Facebook affects the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics reveal that four out of 5 users are likely to trust a local business.

Source: RevLocal

60 Percent Of Customers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and ranking stats show people value the viewpoint of peers more than any other material.

Source: Collective Bias

53% Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of Online Shopping.

Today's buyers are wary and desire the very best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated content can do miracles in regards to conversions.

A single review can have an enormous impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44% increase.

Source: RevLocal

71% Of Millennials Browse Customer Reviews Of Professional Services

Majority of all individuals in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a physician or a legal representative.

Young people (age 18-35) are much more inclined to work with a professional based upon online reviews. Only 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the huge effect user rankings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

83% Of All Young Customers Were Invited To Submit A Review Recently

Of those invited, 80% of customers did submit a review. In general, companies have actually asked 66% of all clients to give a review on their company.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lot Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

Half Of All Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the worth of being informed. User-generated content has an indisputable effect on consumers.

If businesses stop to consider the power of client reviews over millennials, they will realize what they've been missing out on. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

83% Of Consumers Don't Trust Advertising

The standard channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust ads select to take note of clients' recommendations online.

Source: Statuslabs

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

30% Of Customers Feel Favorable To A Company Which Answers Online Reviews

Keeping in touch with your customers creates trust. Even something easy like responding to their reviews and comments can make them feel appreciated.

As you may expect, clients who feel this way are happy to invest more cash with a company.

Source: Statuslabs

15% Of Visitors Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of possible customers won't even consider working with a company they can't find opinions about.

Source: Statuslabs