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83% Of All Younger Customers Were Asked To Give A Review Recently
Of those invited, 80% of clients did give a review. In general, businesses have asked 66% of all customers to submit a review on their company.
Source: Brightlocal
83 Percent Of Clients Don't Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust ads choose to focus on consumers' recommendations online.
Source: Statuslabs
Google Accounts For 57.5 Percent Of All Reviews All Over The World
Google is in the lead here, followed by Facebook as a distant second.
These are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Income
Businesses that treat customers fairly normally succeed, review websites help ensure of that.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star ranking is the first thing customers see. Still, users take notice of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.
Source: Statista
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly choose a model that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read customer reviews, agree that it increases their buying confidence.
Companies use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses in fact use them.
Although we now understand why customer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read a lot more reviews to get a better idea of how business is in fact doing. Don't depend upon that statistic alone.
Source: Brightlocal
77% Of Customers Would Definitely Post A Review If They Were Asked
More than a 35% would post a review to educate others about their customer encounter and 24% would likely direct their review to the business itself.
Over a 26% would want to submit a review to help other individuals with their choice making process.
Source: Podium
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'incredibly influential'.
To highlight the value of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those same consumers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
89% Of Customers Browse A Companies Feedback To Reviews
Not only do most shoppers check out the review replies, 30% of them value them highly. Almost 96% read the responses to their own reviews.
Source: Brightlocal
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use A Service
This stat is among many that highlight the importance of online rankings. Now that news of consumer satisfaction travels this fast, keeping your clients pleased is more vital than ever.
57% of customers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11 percent looked only for businesses with a perfect five star ranking.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone