88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Statistics reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

Consumers Could Invest 31% More With A Business That Has Fantastic Reviews

Focus on this statistic. The more detailed other users explain your product or service, the more money you can charge and consumer review statistics reveal to us precisely how much more.

Source: Martech Zone

61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Overall 2 out of 3 companies have excellent and awesome rankings. Only 5% of companies have a rating listed below three stars.

Source: Brightlocal

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you give them a good experience.

Source: Brightlocal

30% Of Clients Feel Comfortable With A Company Which Reacts To Online Reviews

Corresponding with your customers establishes trust. Even something as simple as responding to their reviews and remarks can make them feel appreciated.

As you might expect, customers who feel this way are happy to invest more cash with a company.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

82% Of Consumers Go To Review Sites Because They Wish To Buy A Service Or An Item And Wish To Get The Truth About Business Products And Services.

Review websites are locations that customers go to get the truth about a business, service or product . Users come because they have actually currently formed a buying decision. The majority of them (89%) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Typically, 142 million customers check out Yelp each month. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a new automobile and there are several models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews convert customers into clients.

Source: Consumer Affairs

64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read customer reviews, concur that it increases their purchasing confidence.

Organizations utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Software Reviews Impact Over 98 Percent Of All Purchasers

18% of software buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Just 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a remarkably low number of companies actually utilize them.

Although we now understand why customer reviews are so effective, many businesses obviously do not.

Source: LsaInsider

15 Percent Of Consumers Do Not Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of possible customers will not even think about working with a business they can't discover viewpoints about.

Source: Statuslabs

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management statistics show a company's reputation doesn't impact simply the customers. Potential team members also take a look at scores and read reviews.

Source: Deloitte