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63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
These online review stats show the basic appeal of a website can only go so far when it comes to trust.
Source: Review Trackers
Consumers Might Invest 31 Percent More With A Business That Has Excellent Reviews
Focus on this statistic. The more detailed other users explain your services or product, the more cash you can charge and consumer review stats show us precisely just how much more.
Source: Martech Zone
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of businesses really utilize them.
Although we now understand why client reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Overall two-thirds of businesses have good and outstanding scores. Just 5% of companies have a rating listed below 3 stars.
Source: Brightlocal
One-half Of All Of The Millennial's "Always" Read Online Reviews For Companies
Younger people know the value of being informed. User-generated material has an unassailable influence on customers.
They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social network which can also influence our purchasing preferences.
According to social media reviews stats, Facebook impacts more than half of users' purchase choices.
If it has positive reviews, Facebook reviews stats expose that 4 out of five users are more likely to trust a local business.
Source: RevLocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all individuals in need of an expert service turn to online reviews.
According to online reviews stats, 59% used online reviews to pick a medical professional or a legal representative.
Younger people (age 18-35) are a lot more inclined to employ a professional based upon online reviews. Just 19% of millennials will think about employing a lawyer without any.
Source: Thomson Reuters
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat clients well normally succeed, review websites help ensure of that.
Source: Statuslabs
More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70%
One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Posted On Twitter Can Boost Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
77% Of Users Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how good your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your site. According to online review data, individuals spend more than 5 times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
67% Of Consumers Say Reviews Are A "Very Important" Factor When Picking A Service Provider
When customers have to pick a solution provider, reviews have a huge impact on their decision.
Source: DemandGenReport