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86% Of Consumers Would Consider Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be willing to share it if you give them a good experience.
Source: Brightlocal
98% Of Yelp's Browsers Purchased From A Business They Found On The Website
Generally, 142 million consumers go to Yelp monthly. This is as great a time as any if you haven't declared your totally free Yelp business page.
Source: RevLocal
One-half Of All Millennial's "Always" Check Out Online Reviews For Companies
Younger people know the worth of being informed. User-generated content has an indisputable influence on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
74 Percent Of Regional Companies Have At A Minimum, One Google Review
A single review is far from enough to improve your site's SERP ranking.
Taking a look at online ratings stats, we learnt that a company needs to have at least 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how good your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
89% Of Customers Read A Businesses Replies To Reviews
Not only do the majority of consumers read the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
Unfavorable Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Many Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a supplier. Online review trends show individuals prefer to comment if they had a positive experience, rather than a average or unfavorable one.
Source: Brightlocal
91% Of Millennials Depend On Online Reviews As Much As Family And Friends
Online review stats place customers' reviews as the most credible source of suggestions. Online reviews usually bring the exact same weight as guidance from family and friends.
Source: Brightlocal
A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Earnings
Businesses that treat customers well usually succeed, review sites help ensure of that.
Source: Statuslabs
Just 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are free, a remarkably low number of companies in fact use them.
Although we now understand why client reviews are so powerful, many businesses apparently do not.
Source: LsaInsider
Consumers Could Invest 31 Percent More With A Business That Has Fantastic Reviews
Focus on this statistic. The better other users explain your service or product, the more money you can charge and consumer review stats reveal to us exactly just how much more.
Source: Martech Zone
A Lot Of Best-selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower rating really helps your overall rating.
According to consumer rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center