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Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a brand-new automobile and there are several models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.
With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews transform customers into customers.
Source: Consumer Affairs
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
When consumers have to select a solution provider, reviews have a huge effect on their decision.
Source: DemandGenReport
74 Percent Of Local Businesses Have At A Minimum, One Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online ratings statistics, we found out that a company requires to have an average of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the massive impact user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Reviews Published On Twitter Can Help Boost Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
People Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. For that reason, buying choices are made rapidly.
Online reviews are certainly persuasive, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Online Product Reviews About An Item Can Raise Its Conversion Rate By An Unprecedented 270 Percent
User review statistics reveal the purchase possibility for a product with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
Favorable Reviews Encourage 68 Percent Of Customers To Use Local Businesses
Given that the large majority of customers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
More than half of all individuals in need of a professional service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a medical professional or an attorney.
Young people (age 18-35) are a lot more likely to hire an expert based upon online reviews. Just 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
30% Of Clients Feel Favorable To A Business Which Responds To Online Reviews
Corresponding with your customers develops trust. Even something as basic as reacting to their comments and reviews can make them feel valued.
As you may anticipate, clients who feel this way are happy to invest more money with a business.
Source: Statuslabs
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, individuals spend more than 5 times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out consumer reviews, agree that it increases their buying confidence.
Organizations use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista