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More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
91% Of Millennials Depend On Online Reviews As Much As Loved Ones
Online review statistics place clients' reviews as the most reliable source of recommendations. Online reviews usually bring the very same weight as advice from family and friends.
Source: Brightlocal
63.6% Of Customers Visit Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats reveal the basic appeal of a website can only go so far.
Source: Review Trackers
53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Customers Might Invest 31 Percent More With A Business That Has Great Reviews
Take notice of this fact. The more detailed other users describe your service or product, the more money you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of customer reviews stay without a response. That's regrettable, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
49% Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.
The share of consumers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Website
Normally, 142 million customers check out Yelp each month. This is as excellent a time as any if you haven't claimed your free Yelp business page.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star ranking is the first thing consumers see. Still, users focus on other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of American consumers.
Source: Statista
Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
67% Of Consumers Suggest Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider
When consumers have to choose a solution provider, reviews have a huge influence on their decision.
Source: DemandGenReport
A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Profits
Businesses that treat customers honorably usually flourish, review sites help make certain of that.
Source: Statuslabs
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a unfavorable or average one.
Source: Brightlocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the massive effect user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
If They Were Asked, 77% Of Customers Would Likely Leave A Review
More than a 35% would post a review to advise others about their consumer encounter and 24% would certainly direct their review to the business itself.
Over a 26% would want to give a review to help other people with their decision making process.
Source: Podium