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61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Overall two-thirds of companies have excellent and awesome scores. Only 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
89% Of Clients Read A Companies Reactions To Reviews
Not only do the majority of customers check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, individuals devote more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.
Source: Reevoo
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Keeping in touch with your consumers develops trust. Even something like reacting to their reviews and remarks can make them feel valued.
As you might expect, clients who feel this way are going to spend more cash with a company.
Source: Statuslabs
74% Of Local Companies Have At A Minimum, 1 Google Review
A single review is far from enough to improve your website's SERP ranking.
Taking a look at online ratings statistics, we learnt that a company requires to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Customers Might Invest 31% More With A Business That Has Great Reviews
Focus on this fact. The better other users describe your product or service, the more money you can charge and consumer review stats show us precisely just how much more.
Source: Martech Zone
Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses really make use of them.
Although we now understand why consumer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they spend at your business. If you provide a great experience, they will be willing to share it.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Over Half Of Customers Will Not Use A Service If It Has Less Than A 4 Star Score
This stat is among numerous that show the importance of online rankings. Now that news of customer fulfillment travels this fast, keeping your clients pleased is more crucial than ever.
57% of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
Additionally, 11% looked only for businesses with a perfect five star score.
Source: Brightlocal
American Shoppers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on various elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA customers.
Source: Statista
A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat customers honorably generally flourish, review websites help make certain of that.
Source: Statuslabs
70 Percent Of Customers Choose To Find Out About A Business Via Reviews And Short Articles, Rather Than Advertisements
Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are by far the best method to find the truth about a service or product.
Source: Statuslabs
88% Of Executives Regard Reputation Risk As A Top Business Problem
Reputation management stats indicate a company's reputation doesn't affect just the customers. Prospective team members also look at ratings and read reviews.
Source: Deloitte