77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all people in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select a physician or a lawyer.

Younger people (age 18-35) are much more likely to employ an expert based on online reviews. Only 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies actually utilize them.

Although we now know why consumer reviews are so effective, most businesses obviously do not.

Source: LsaInsider

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use An Organisation

This stat is one of many that show the significance of online scores. Now that news of consumer fulfillment travels this fast, keeping your clients delighted is more vital than ever.

57 percent of customers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked just for businesses with a perfect five star rating.

Source: Brightlocal

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

Software Reviews Influence Over 98% Of All Buyers

18% of software buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can also affect our purchasing preferences.

According to social media reviews statistics, Facebook affects more than half of users' purchase choices.

If it has positive reviews, Facebook reviews stats reveal that four out of 5 users are most likely to trust a local business.

Source: RevLocal

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about first impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone

98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Typically, 142 million consumers visit Yelp every month. This is as good a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

The Average Review Length Has Become 65% Shorter Since 2010

Recently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

88% Of Executives Consider Reputation Risk As A Top Business Problem

Reputation management statistics indicate a company's reputation does not affect just the clients. Potential employees also look at scores and read reviews.

Source: Deloitte

Online Product Reviews About A Product Can Raise Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase likelihood for an item with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

95% Of Dissatisfied Clients Will Return To A Business If A Business Takes Care Of Problems Quickly And Efficiently

Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there's absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they realize the huge effect user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

89% Of Individuals Prefer To Read Reviews On Their Smartphones

Be it via an app or a mobile browser, individuals choose to read reviews on their cell phones.

Source: Statista