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Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase possibility for an item with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
83% Of Customers Don't Trust Advertising
The traditional channels to reach customers aren't as prominent as they used to be. The majority of users who no longer trust ads choose to take notice of customers' suggestions online.
Source: Statuslabs
Google Represents 57.5 Percent Of All Reviews All Over The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Customers Might Invest 31 Percent More With A Business That Has Great Reviews
Pay attention to this fact. The better other users explain your service or product, the more cash you can charge and consumer review statistics show us precisely how much more.
Source: Martech Zone
United States Buyers View "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on different elements of the shopping experience when people read reviews. But according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of US clients.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
77% Of Consumers Would Undoubtedly Leave A Review If They Were Asked
More than a 35% would do it to inform others about their client experience and 24% would likely direct their review to the business itself.
Over a 26% would want to leave a review to help other individuals with their decision making process.
Source: Podium
64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, agree that it increases their purchasing confidence.
Organizations use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Favorable Reviews Encourage 68% Of Customers To Use A Local Business
Given that the vast bulk of customers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews
Corresponding with your customers establishes trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.
As you might anticipate, clients who feel this way are ready to invest more cash with a business.
Source: Statuslabs
89% Of Consumers Read A Businesses Feedback To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
60 Percent Of Customers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is influenced significantly by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and score data reveal people value the opinion of peers more than any other material.
Source: Collective Bias
98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Site
Normally, 142 million consumers visit Yelp monthly. If you haven't declared your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra