The Average Review Word Count Has Gotten 65% Shorter Since 2010

In the present day reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

Clients Could Spend 31% More With A Business That Has Excellent Reviews

Pay attention to this fact. The more detailed other users explain your product and services, the more cash you can charge and customer review statistics reveal to us precisely just how much more.

Source: Martech Zone

74 Percent Of Regional Companies Have At A Minimum, One Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online ratings data, we learnt that a business needs to have an average of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

15% Of Users Do Not Trust Businesses With No Online Reviews

No trust implies no interactions. 15 percent of possible clients won't even think about working with a company they can't find opinions about.

Source: Statuslabs

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they invest at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

Because They Desire To Buy A Product Or A Service And Want To Get The Truth About The Businesses Products And Services, 82% Of Customers Check Out Review Websites.

Users come because they have actually already formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

Reviews Posted On Twitter Can Grow Online Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'extremely often'.

Source: Trust You

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats show a business's reputation doesn't impact just the consumers. Prospective employees likewise look at rankings and take a look at reviews.

Source: Deloitte

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the basic appeal of a website can only go so far.

Source: Review Trackers