54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star rating is the first thing consumers see. Still, users pay attention to other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista

15 Percent Of Users Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of possible clients won't even consider working with a company they can't find opinions about.

Source: Statuslabs

73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Ratings

Online review stats make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the statistics appear more genuine which is what the prospective consumers are looking for. Almost a 3rd of customers state composed reviews are the only feature that makes them believe the websites' reviews are appropriate and useful.

Source: Fan and Fuel

Over Half Of Customers Won't Utilize A Company If It Has Less Than A 4 Star Rating

This stat is among numerous that show the importance of online ratings. Now that news of client fulfillment travels this quick, keeping your clients happy is more crucial than ever.

57% of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for organizations with a perfect five star rating.

Source: Brightlocal

88% Of Executives Consider Reputation Risk As A Top Business Problem

Reputation management stats indicate a business's reputation doesn't impact just the customers. Prospective team members likewise look at rankings and take a look at reviews.

Source: Deloitte

United States Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When people read reviews, they concentrate on different elements of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA customers.

Source: Statista

30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews

Staying connected with your customers builds their trust. Even something as basic as reacting to their reviews and remarks can make them feel appreciated.

As you may expect, clients who feel this way are going to spend more money with a business.

Source: Statuslabs

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Single Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide an astonishing 44 percent boost.

Source: RevLocal

82 Percent Of Customers Visit Review Websites Because They Wish To Purchase A Service Or An Item And Wish To Get The Truth About The Businesses Services And Products.

Review sites are places that people go to get the facts about a item, service or business . Because they have already formed a purchase decision, users come. The bulk of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

61% Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Typically two-thirds of companies have good and exceptional scores. Just 5% of businesses have a score below 3 stars.

Source: Brightlocal

The Majority Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read much more reviews to get a better idea of how the business is really doing. Do not depend on that fact alone.

Source: Brightlocal