Over Half Of Customers Will Not Utilize An Organisation If It Has Less Than A 4 Star Rating

This stat is one of lots of that illustrate the importance of online rankings. Now that news of customer satisfaction travels this fast, keeping your consumers pleased is more vital than ever.

57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for organizations with an ideal five star ranking.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Clients

24% of US consumers consider reviews as 'exceptionally influential'.

To illustrate the importance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those exact same consumers are also happy to accept slower shipping times for such products.

Source: Turntonetworks

More Than Half Of Customers Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are apparently the more vocal ones.

Source: Statista

70% Of Consumers Choose To Learn About A Business Via Posts And Reviews, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the very best method to find the truth about a product or service.

Source: Statuslabs

Customers Might Invest 31 Percent More With A Business That Has Great Reviews

Take note of this statistic. The better other users explain your product and services, the more cash you can charge and customer review stats show us precisely how much more.

Source: Martech Zone

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management statistics show a business's reputation does not affect just the clients. Prospective team members also take a look at rankings and take a look at reviews.

Source: Deloitte

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

98 Percent Of Yelp's Site Visitors Purchased From A Business They Found On The Website

Usually, 142 million consumers visit Yelp each month. This is as good a time as any if you haven't declared your complimentary Yelp business page.

Source: RevLocal

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

83% Of Customers Don't Trust Advertising

The conventional channels to reach consumers aren't as influential as they used to be. Most users who no longer trust ads choose to take notice of clients' recommendations online.

Source: Statuslabs

89% Of Customers Read A Companies Feedback To Reviews

Not only do most shoppers read the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Stats reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Visitors Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. For that reason, purchasing choices are made quickly.

Online reviews are clearly convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

83% Of All Younger Clients Were Asked To Give A Review Recently

Of those asked, 80% of consumers did post a review. Overall, businesses have asked 66% of all clients to post a review on their business.

Source: Brightlocal

Positive Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Since the vast majority of consumers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal